Hej!
Looking for a UX freelancer in Copenhagen?

I’m Alejandra, a Swede based in Copenhagen. I’ve been freelancing in communications and PR since 2016, and I started my own agency Mad Luck 2019.

In May 2022 I graduated as a UX Designer from Hyper Island and I’m now open to UX Design roles.

What I can do for you.

UX Design
UX writing & Copywriting (Swedish & English)
UX research

My background

I have a bachelor’s degree in social anthropology from Stockholm University (2014), I’ve studied political science in the US , I have a Business Developer diploma from Hyper Island (2021) and UX Designer diploma from Hyper Island (2022).

I’m also the chairperson of the NGO Sustainable Influencers and I’ve blogged about sustainability and sustainable living in Copenhagen (with a more critical and political view) since 2015 – something I truly care about.

I’ve done many changes to my lifestyle in order to reduce my carbon imprint on the world, because I’m a firm believer in feminism and equality. I don’t agree with the current situation of rich countries consuming as if there were no tomorrow – and poorer live with the consequences, so I’m doing the best I can to practice as I preach. 

I always expect good intentions and believe everyone do the best they can.

xo,
Alejandra

Humble brag station:

• Sustainable lifestyle columnist and writer at SCAN Magazine.

• PR and communications consultant with clients such as Fairphone, Södersjukhuset, ALOADED, Make Equal among others.

• Book editor for the book “Makt/Egenmakt” about power structures within the design industry in Sweden, can be bought at MOMA Stockholm.

• Seminar coordinator at Gothenburg Film Festival and been the press assistant at Tempo Dokumentärfestival.

• Music critic for the newspaper GöteborgsPosten and online magazine HYMN.

• Author at Leopard förlag.

  Fun fact: Worked as a court administrator at the Stockholm District Court for ~7 years, so I know fancy legal words.